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Greetings from the Chairperson
Over the past few
months, we have taken a hard look at the Black Alumni Association…from
purpose to branding to structure. Kimberlee Kemp-Burrows has done an
excellent job of taking the feedback you provided in the survey taken in
2004 and distilling this information down into actionable recommendations.
Those include:
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Rebranding
the Black Alumni Association to the Black Business Alumni Association
(learn more by reading Kim’s article)
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Refocusing
our efforts to support our core strength – linking the African-American
alumni of the Ross School of Business to one another, the BBSA, and the
Ross School of Business as a whole
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Restructuring
our organization to focus on our core strength
The survey results sent
a clear message: There should be an RSB alumni association focused on
African-Americans (95% agree), however only 18% had time to commit to
building the BAA. Thus, there is a strong need to reduce the amount of
“hands on” work and focus on efforts that add value for alumni, students and
the B-School.
With that in mind, we
are focusing our efforts on three things:
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Development –
Reviving the efforts to fund the Endowed Scholarship and Endowed Chair
for Dr. Edwards.
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Connecting &
Networking – Increasing the focus on communications via the internet and
networking events held in major metropolitan areas.
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Recruiting –
Assisting the Admissions office at RSB in recruiting students of color
to the business school by hosting Admitted Students receptions in major
metropolitan areas
We are proposing a
restructuring that enables our organization to focus on these three core
initiatives...
Read
more from Chairperson Renee Rhoten.
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Feburary 2006
BBAA
Blue Note Newsletter
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