Office of Communications Web Site -------------------------- ID Standards Main Page Glossary Logotype Preferred Identity Logotype Flush-Left Minimum Size Clear Space Colors Typography Stand Alone Application Printed Material Logotype and University Seal 2-Color Logotype 1-Color Logotype Preferred Color Background Usage Unacceptable Usage Applications: Stationery Logo Usage

Logotype and University Seal When it is necessary to show the Seal of the University of Michigan with the University of Michigan Business School logo, please follow these guidelines. Do not use the University seal in place of the Business School logo. The University Seal is the same size as the logo, and appears to the left of the logo. It is preferred that the University Seal is a 50% screen tint of UMBS Maize. The left edge of the seal begins at a distance equal to 10 X, where X equals the height of the uppercase letters in the logotype. Do not reproduce at a size in which the clear space guidelines are violated. Link here for Clear Space guidelines. Never change the type alignment of the logotype. To reproduce the University of Michigan Business School logotype, you should always use the artwork supplied. Do not attempt to reproduce it without the artwork. Contact the Office of Communications with any questions regarding these guidelines.