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Courses taught at the University of Michigan
Teaching Cases
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Blueprint of Ford's Future: From Personal Automobiles to Mobility,
case study # 1-429-303 (Ann Arbor, MI: Erb Institute, William
Davidson Institute, University of Michigan, 2013), (with Rhiannon
Haller, Brandon Tirrell, Courtney Yan, and Connie Yu).
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SC Johnson and the Greenlist Backlash, case study #
1-429-300 (Ann Arbor, MI: Erb Institute, William Davidson Institute,
University of Michigan, 2013), (with Alice Appleton, Cara Bastoni,
Karen Davidson, and Yuan Zhang).
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A123 Systems Powering a Sustainable Future: Strategizing in the
Advanced Battery Market, case study # 1-429-302 (Ann
Arbor, MI: Erb Institute, William Davidson Institute, University of
Michigan, 2013), (with Matthew Rife, Miguel Sossa-Mardomingo, Lukas
Strickland, James Weng and Ye Yue).
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Jamba Juice and the Foam Cup, case study # 1-429-298
(Ann Arbor, MI: Erb Institute, William Davidson Institute,
University of Michigan, 2013), with Wesley Allred, Heather Croteau,
Melissa Ongun, Shenna Vanleuven, and Fareed Hussain).
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Strategies for Sustainable Development Course, case
study # 1-429-257(Ann Arbor, MI: Erb Institute, William Davidson
Institute, University of Michigan, 2012).
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NextEra's EarthEra Renewable Energy Trust, case study #
1-429-232 (Ann Arbor, MI: Erb Institute, William Davidson Institute,
University of Michigan, 2012), (with Jenna Agins, Rajat Bhatia,
Andrea Cunningham, Natalie George, Daniel Gonzalez-Kreisberg, and
Jonathan Mattson).
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BP: Beyond Petroleum? case study # 1-429-229 (Ann Arbor,
MI: Erb Institute, William Davidson Institute, University of
Michigan, 2012), (with Jonathan Huynh, Jacob Kapitan, Satish
Katpally, Ben Pierce, and Ben Pierson).
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Google Energy Shifts to Renewables, case study #
1-429-226 (Ann Arbor, MI: Erb Institute, William Davidson Institute,
University of Michigan, 2012), (with Benjamin Bunker, Jennifer
Foster, Jason Levine, Rodrigo Sanchez, Gaurang Sethi, and George
Tan).
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Patagonia: Encouraging Customers to Buy Used Clothing (A) & (B),
case studies # 1-429-230 and # 1-429-231 (Ann Arbor, MI: Erb
Institute, William Davidson Institute, University of Michigan,
2012), (with Allyson Johnson, Courtney Lee, Steven Rippberger, and
Morgane Treanton).
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Coke in the Cross Hairs: Water, India, and the University of
Michigan, case study # 1-429-098 (Ann Arbor, MI: Erb
Institute, William Davidson Institute, University of Michigan, 2010)
(with Sarah Howie and Grace Augustine). First prize winner in the 2011
Oikos International Case Competition.
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The Clorox Company Goes Green, case study # 1-428-989
(Ann Arbor, MI: Erb Institute, William Davidson Institute,
University of Michigan, 2010), (with Craig Cammarata, Jennifer
Gough, Brian Moss, Ashley Nowygrod, Nathan Springer and Arie
Jongejan). Third prize winner in the 2011 Oikos International Case
Competition.
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Honest Tea - Sell Up or Sell Out? case study # 1-428-947
(Ann Arbor, MI: Erb Institute, William Davidson Institute,
University of Michigan, 2010), (with Elizabeth Paynter, Elizabeth
Senecal, Lauren Start, Tina Tam, David Weinglass, Ryan Whisnat and
Arie Jongejan).
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Sherwin Williams
- Splashing Into the Low VOC Paint Market, case study # 1-428-993 (Ann Arbor,
MI: Erb Institute, William Davidson Institute, University of
Michigan, 2010), (with Michael Buday, Franklyn Cater, Sarah Foulkes,
Nagapooja Seeba Om Prakash, Dan Wilson and Arie Jongejan).
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Better Place: Charging into
the Future? case study # 1-429-946 (Ann Arbor, MI: Erb
Institute, William Davidson Institute, University of Michigan,
2010), (with James Boomis, Ann Racek, Justin Turner, Brian Van Abel
and Arie Jongejan).
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LivingHomes,
case study # 1-428-714 (Ann Arbor, MI: Erb Institute,
William Davidson Institute, University of Michigan, 2008), (with
Rebecca Henn). Third prize winner in the 2008 Oikos International
Case Competition.
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Molten Metal Technology
(A) & (B),
case studies # 1-429-049 and 1-429-051 (Ann Arbor, MI: Erb
Institute, William Davidson Institute, University of Michigan,
2010), (originally published as case studies # 99-03A and 99-03B
(Boston, MA: Boston University School of Management, 1999) (with
Julie Smith and Steve Soukup).
3.48 minute video to accompany Molten Metal Technology case
9 minute video to accompany Molten Metal Technology case
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Augusta
Richards:
Responding to Plagiarism
(A), (B) and (C), case studies # 1-429-044, 1-429-045 and
1-429-046 (Ann Arbor, MI: Erb Institute, William Davidson Institute,
University of Michigan, 2010), (originally published as case studies
# 2001-11A, 2001-11B and 2001-11C, Boston, MA: Boston University
School of Management, 2001) (with Candy Brush).
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Hank
Thaler:
Ethics of
Disclosure
(A) and (B), case studies # 1-429-040 and 1-429-041 (Ann Arbor,
MI: Erb Institute, William Davidson Institute, University of
Michigan, 2010), (originally published as case studies # 2001-12A
and 2001-12B, Boston, MA: Boston University School of Management,
2001) (with Erik Wickfield).
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Joe
Stoddard:
Medical
Marketing versus Personal Privacy,
case study # 1-429-047 (Ann Arbor, MI: Erb Institute, William
Davidson Institute, University of Michigan, 2010), (originally
published as case study # 2001-13, Boston, MA: Boston University
School of Management, 2001) (with John Storck).
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Harley Davidson
Purchase,
negotiation role
play # 1-429-043 and 1-429-085 (Ann Arbor, MI: Erb Institute,
William Davidson Institute, University of Michigan, 2010),
(originally published negotiation role play # 2002-12, Boston, MA:
Boston University School of Management, 2002).
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DuPont:
Shifting from Risk Management to Business Opportunity,
Pew Center on Global Climate Change (2006).
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Cinergy:
Managing "Stroke of the Pen" Risk, Pew Center on Global
Climate Change (2006).
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Alcoa:
Weaving Climate Change into the Business Case, Pew
Center on Global Climate Change (2006).
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Whirlpool: Don't
Switch Tracks When the Train is Already Moving, Pew
Center on Global Climate Change (2006).
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The Shell
Group: Maintaining a Seat at the Table, Pew Center on
Global Climate Change (2006).
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Swiss Re:
Staying One Step Ahead on Climate Change, Not Two, Pew
Center on Global Climate Change (2006).
Visiting Positions
- Sloan School of Management, Massachusetts Institute of Technology, Cambridge, MA (2011)
- Molson School of Business, Concordia University, Montreal, Canada (2010)
- Smith School of Enterprise & Environment, Oxford University, Oxford, England (2010)
- Eidgenössische Technische Hochschule (ETH), Zurich, Switzerland (2010)
- Presidio School of Management, San Francisco, CA (2008, 2009 and
2010)
- University of Cyprus, Nicosia, Cyprus (2008)
- Reykjavik University, Reykjavik, Iceland (2003 and 2004)
- Oikos Institute, University of St. Gallen, St. Gallen, Switzerland (2002 and 2004)
Guest Lectures
- Arizona State University
- Bainbridge Graduate Institute
- Boston College
- Boston University
- Brown University
- Colby College
- Concordia University
- Copenhagen Business School (Denmark)
- Dong Hua University (China)
- Duke University
- Eidgenössische Technische Hochschule (Switzerland)
- Florida International University
- Franklin W. Olin College of Engineering
- Harvard University
- INSEAD (France)
- Interdisciplinary Committee on Organizational Studies (ICOS, University of Michigan)
- McGill University (Canada)
- Michigan State University
- MIT
- Northwestern University
- Oxford University (England)
- Stanford University
- Swiss Federal Institute of Technology/ETH (Switzerland)
- University of Alberta (Canada)
- University of Bologna (Italy)
- University of British Columbia (Canada)
- University of California Los Angeles
- University of California Santa Barbara
- University of Geneva (Switzerland)
- University of Massachusetts at Amherst
- University of Michigan
- University of North Carolina
- University of Oregon
- University of St. Gallen (Switzerland)
- University of Toronto (Canada)
- University of Virginia Law School
- University of Warwick (England)
- University of Washington
- University of Western Ontario, Ivey School of Business (Canada)
- Western Michigan University
- Yale University
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